Results from a new McKinsey survey reveal how consumer preferences for vehicles are evolving within China, one of the world’s most important automotive markets.
内容提示: December 2022A Time of ResilienceGreater China Consumer & Retail Practice2023 McKinsey China Consumer ReportDaniel ZipserDaniel HuiJia ZhouCherie Zhang 文档格式:PDF | 页数:36 | 浏览次数:131 | 上传日期:2022-12-09 21:41:40 | 文档星级: December 2022A Time of ResilienceGreater China ...
2023麦肯锡中国消费者报告:韧性时代2023 McKinsey China Consumer Report.pdf,McKinseγ Company Greater China Consumer Retail Practice 2023 肌1cKinsey China Consumer Report A Time of Resilience Daniel Zipser Daniel Hui JiaZhou Che e Zhang i December 2022 202
Optimism about the strength of the US economy fell in the second quarter of 2024, the lowest it’s been since the end of 2023. This follows the first quarter’s spike in optimism, which was the highest since 2022. Mixed feelings, which accounted for the majority of consumer senti...
China is a “testing ground for new products, new consumer-engagement models, and even new business models,” said He. “Building a digital-led business is more likely here in China than anywhere else globally. We have the highest e-commerce adoption ratio and a very sophisticated digital eco...
This major income shift is one of the 10 significant issues underlined in McKinsey’sTen forces forging China’s future. The special report gives a glimpse of what’s in store for China, and also highlights what these changes mean for investors. ...
The report also points out that despite the sharpest slowdown in China’s economy since the financial crisis, the luxury segment remains robust. “Young Chinese consumers view ownership and affiliation with designer brands as a form of social capital; not just something ...
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Domestic markets have grown in most Asian countries – China 100 percent, Japan 45 percent, Australia 56 percent, India 62 percent and Thailand 17 percent, according to the McKinsey report “China has a zero covid policy therefore it will not open anytime soon,” Saxon said. “In ...
Click here to download the full report, “2023 McKinsey China Consumer Report: A Time of Resilience. Daniel Zipser is a senior partner in McKinsey’s Shenzhen office; Daniel Hui is a partner in the Hong Kong office; Jia Zhou is a partner in the Shanghai office, where Cherie Zhang is a...