由于500强企业的招聘流程和时间相对于投行和咨询来得比较晚,因此,500强企业的recruiting往往是主要想要入投行或是咨询的人很好的backup选择。 此外,因为在面试的准备上,准备过投行的technical对corporate finance的准备有极大的帮助;同理,准备过咨询的case interview也会对500强的战略、general management及marketing等工作...
营销管理与战略 MKT-511 Marketing Management and Strategy 信息技术及管理系统MIS-514 Management Information System and Technology 企业组织行为与领导力MGT-513 Organizational Structure & Behavior, Leadership 会计决策性思维及审控 ACCT-511 Accounting for Decision Making & Control 财务金融管理策略 FIN-517. Fin...
Part 1: Introduction to Human Resource Management 人力资源管理的概述 人力资源管理的战略作用 人力资源管理的职责和职能 Part 2: Recruitment, Selection, and Retention 招聘和选拔 绩效评估和奖励 员工留任和流失管理 Part 3: Training and Development 培训和发展计划 职业发展和晋升 领导力和管理能力培养 Part 4...
2、ify the key elements of a customer-driven marketing strategy and discuss the marketing management orientations that guide marketing strategy. Discuss customer relationship management and strategies for building lasting customer relationships.,Road Map: Previewing the Concepts,1 - 4,Describe the majo ...
MBA606 Marketing 3 MKT6205 Marketing Management 3 MBA608 Law and Contracts 3 MGT6211 Ethics and Business Law 3 MBA663 Management Economics 3 ECO6201 Business Economics 3 BUS665 Strategy and Business Policy 3 MGT7201 Strategic Management 3 BUS610 Operations...
General or regular MBA programmes include courses inFinance,Marketing,Management,Strategy,Economics, and so on. They have a holistic approach and don’t focus on one subject in particular. The professors’ goal is to make you an overall better businessman/businesswoman and provide the necessary ...
中国经济管理大学 MBA教辅加里·阿姆斯特朗《市场营销学》教师手册 Contents Preface Chapter 1: Marketing: Managing Profitable Customer Relationships 1 Chapter 2: Company and Marketing Strategy: Partnering to Build Customer Relationships 21 Chapter 3: The Marketing Environment 39 Chapter 4: Managing Marketing ...
Other titles in the series include: Corporate Strategy Finance & Accounting for Nonfinancial Managers Managerial Leadership Mergers & Acquisitions Sales Management Targeting and positioning. The interdependence of these two fundamentals lies at the heart of every successful marketing initiative. Strategic ...
Graduates with an undergraduate in liberal arts or engineering can benefit from an MBA. Students commonly focus on the functions of an organization, such as marketing, strategy, operations, accounting, finance, and management. However, business programs are costly, and students often rely on loans ...