担当课程:Intensive Writing (MBA), Business Ethics SNOC (MBA) ——— 教授:SUMIYAMA, Allan(非常勤讲师) 担当课程:Operations Management (MBA) ——— 教授:SUN, Kangyong (准教授) 研究方向:数字化创新与转型、创业、创新管理、创业精神、全球管理 担当课程:Negotiation (MBA), Strategy Simulation Week (M...
作者简介: 黄俊,华威大学PPM2019级上海班在读。 目前就职于国内某家教育培训公司,分管投资者关系、风控、法律审计及其下属某子公司。 12月6日至15日,2019级PPM上海班迎来了第二门课:Business Strategy and Strategic Management (BSSM)。经过了第一门专业课程的洗礼,同学们逐渐适应了英国的教育模式。年底的寒冬,窗外...
工商管理专业MBALectureStrategic+Managementlectu StrategicManagement:LectureOne IntroductiontoStrategyDrItaO’Donovan 管理ppt 1 Whatarewetalkingabout?•Strategyconcernedwithscopeoforganisationsactivities •Strategyseekstomatchactivitiesofanorganisationtotheenvironmentinwhichitoperates •Strategyseekstomatchorganisations...
Strategic Management: Lecture One Introduction to Strategy Dr Ita O’Donovan What are we talking about? ? Strategy concerned with scope of organisations activities ? Strategy seeks to match activities of an organisation to the environment in which it operates ? Strategy seeks to match organisations ...
Accounting and Management Business, Government & the International Economy Entrepreneurial Management 23 Finance 21 General Management 27 Marketing Negotiation, Organizations & Markets Organizational Behavior Strategy Technology & Operations Management 作为输...
商务英语Business English 项目管理project management 国际商务International Business 毕业管理 论文撰写指导 Thesis Writing 第二课堂 数字化商业战略Digital Business Strategy 价值创造与转型 Value creation steering 集客式行销 Inbound marketing 企业文化与创新 Corporate culture and innovation ...
MBA核心课程《Strategic Management》chapter1 CHAPTER1 StrategyandtheQuestforCompetitiveAdvantage McGraw-Hill/IrwinCopyright©2009byTheMcGraw-HillCompanies,Inc.Allrightsreserved.1-1 ThinkingStrategically:TheThreeBigStrategicQuestions 1.Wherearewenow?2.Wheredowewanttogo?Business(es)tobeinandmarketpositionstostake...
Strategic Management and Strategic Competitiveness 课程介绍了何谓企业战略、企业战略的维度、企业进行战略管理的过程,以及优秀的企业如何将其产品、品牌、形象等在预期消费者的头脑中占据有利的位置,实现有效的战略定位。企业战略定位会体现在一个企业的使命、愿景以及核心价值观中。企业战略的制定深受利益攸关方(stakeholde...
1）清华大学MBA课程体系：2）北京大学MBA核心课程：3）复旦大学MBA必修课程：那近几年随着MBA报考热度的...