Digital marketing is one of the most critical marketing strategies for healthcare services. Social media, Search Engine Optimisation (SEO), and other powerful techniques are required to attract new patients and keep them interested in the hospital. Another strategy to encourag...
The past year has highlighted the importance of protecting healthcare services and individuals and as the pandemic raged across the globe, telehealth and remote patient monitoring (RPM) solutions became increasingly relevant. Their value was highlighted by the need for a rapid shift from contact-based...
We've been able to find hard-to-reach candidates and draw them in using Precinct's direct mail cards. I recommend adding this service to your strategy and see if expands your market. Scott B. Recruiting Manager for nationwide home health provider ...
Healthcare providers are now relying on digital healthcare marketing to promote their services and build trust with their patients. To make sure their digital presence is positive, providers need to have an effective online reputation management strategy in place. ORM for the healthcare industry invo...
Source:Healthcare DMS As the healthcare landscape continues to evolve, it becomes increasingly apparent that strategic marketing approaches are a "must-have" rather than a "nice-to-have." Here are the top 10 reasons healthcare systems need a marketing strategy to pave their way in this brave...
Retargeting is a great way to keep your healthcare practice and website in front of potential clients who have already shown interest by visiting your website. This is one healthcare marketing strategy well worth trying, especially if you’re already getting good traffic to your healthcare web...
Effective Mental Health Marketing Strategies: Navigating the landscape of mental health services requires more than just clinical expertise; it demands a strategic approach to marketing. With over 44 million Americans experiencing mental health issues, standing out in a competitive market is essential. Pr...
This research aims to increase understanding on how multilevel trust is developed as well as how trust levels are interconnected and influence international marketing strategy for healthcare services. Design/Methodology/Approach A comparative case study approach was applied with Elekta, a Swedish firm, ...
An inbound marketing strategy gets all the digital marketing tactics you've heard about working together in cohesive plan. Learn how one can work for you!
Preparing Your Healthcare Marketing Strategy Before getting into specific tactics, it’s necessary to build a concise and strong foundation for a healthcare marketing strategy. This would include knowing who your target audience is, the unique value proposition an institution offers, and equally clear...