MARKETING STRATEGIES IN E-COMMERCE: PERSONALISED CONTENT, RECOMMENDATIONS, AND INCREASED CUSTOMER TRUSTdoi:10.55643/fcaptp.5.52.2023.4190MARKETING strategyDIGITAL communicationsTRUSTDIGITAL technologyCONSUMERSBUSINESS developmentDigital marketing is a key strategic component of the modern ...
We hope this helped you understand more about ecommerce marketing strategies, the five steps to build one, the ecommerce marketing funnel model, and the AIDA marketing mode along with suitable marketing channels, and the examples of B2B and B2C marketing strategy. We're happy to help you navig...
E-commerce Marketing Strategies to Boost Online SalesHere are a few e-commerce marketing strategies that will help you boost your sales.1. Use social proofShowing off client reviews, testimonials, and user-generated material is a great marketing approach. To increase trust and drive more ...
You can audit and optimize your store for better conversions with theEcommerce Booster app. The app audits the main areas of page performance: visual and text content, user experience, page speed, and accessibility on your site. Its built-in AI also helps you generate product and meta descri...
Complete Plumbing Source had no e-commerce site and wanted to expand its brick-and-mortar operation online. They hired the SEO company TKG to assist in making this transition. TKG used different SEO strategies, such as keyword research and improved site management. As a result, within just two...
Since the start of the COVID-19 pandemic two years ago, the e-commerce industry has received a shot in the arm, as consumers adjusted their shopping habits to cope with the various pandemic restrictions and lockdowns. As shopping in physical stores was no longer feasible, and th...
Like any other effective content, online courses can only be successful if you know what your customers want. Take a look at your inbound marketing strategies and see which blogs get the most attention. Are these pieces of content asking specific questions? Are you able to build on the infor...
Sample ecommerce KPIs include: Website traffic. Ecommerce conversion rate. Average order value. Lifetime customer value. Online revenue. Creating a goal-based approach using these KPIs will help you better align your clients’ specific tactics and strategies to their bottom lines. ...
Evaluate and revitalize your e-commerce marketing strategies in order to stay ahead. Everyday, there are new innovations, new trends, and new ideas that can be leveraged to entice and delight customers, both new and existing. Always be on the lookout for the next big idea in e-commerce mar...
It’s not difficult to get started, and once you do, you will have the best e-commerce email marketing strategies to help make your campaigns successful. In this piece, I’ve detailed 13 easy-to-implement e-commerce email marketing best practices to help you get on top of your email ...