B. (1994) "Developing a Strategic Marketing Plan for a Small Tourism Firm", Journal of Professional Services Marketing, Vol. 10 No. 2, pp 111-128.Ahmed, Z. U., and Krohn, F. B., 1994. Developing a Strategic Marketing Plan for a Small Tourism Firm. Journal of Professional Services ...
ROME, Jan. 16 (Xinhua) -- Italy's National Tourism Agency (ENIT) presented its annual marketing plan to promote the Mediterranean peninsula as a travel destination on Thursday, with a special focus on China. "Rapidly growing markets such as Asia and especially China, with new targeting of h...
Marketing plan for company X The aim of this masters thesis is to make a structured marketing plan for company X, which provide tourism services in Finland. The thesis is done with qualitative method, which is the most suitable for marketing research, because it is ... O Trishkina - 《Sai...
aIn developing an effective tourism marketing plan, segmentation and targeting would be very important key components (Hassan, 2012). In this report, the first chapter would be the market segmentation, introducing the segment of this report, being the college students of Australia with characters of...
A Film Marketing Action Plan (FMAP) for Film Induced Tourism Destinations Using Yorkshire (UK) as the Case Study Area O'Connor N (2010) A film marketing action plan (FMAP) for film induced tourism destinations. PhD Thesis, Dublin Institute of Technology... N O'Connor - 《European Journal ...
(2006). The Development and Implementation of a Strategic Tourism Marketing Plan for Fishing and Boating on South Caroline's Santee Cooper Lakes, Santee ... W Norman 被引量: 1发表: 2006年 Situ Tunggilis Spatial Planning for Community Participation-Based Tourism Development in Order to Improve We...
They create a marketing plan for the tourism. the marketing plan includes the various tactics they are going to use to increase the tourism of a certain place. It also has the amount of money that is required to make such a plan work. ...
Antigua tourism board in marketing plan crisis talks.The article reports on the crisis talks being held by Antigua's tourism industry with its partners to discuss its marketing plans following the murder of two British tourists, Caroline Mullany and her husband Ben Mullany, on the island. Carol...
These pillars will contribute to the overall strength of your marketing plan. What is the target market of a travel agency? The target market for your travel agency will depend on your brand persona, your agency’s travel locations, and other factors. You can utilize surveys and website ...
Learn how to write the perfect marketing plan, and check out our curated lists of real-world examples of both marketing plans and marketing strategies.