《营销情报与规划》(Marketing Intelligence & Planning)是一本由Emerald出版的以BUSINESS为研究特色的国际期刊,发表该领域相关的原创研究文章、评论文章和综述文章,及时报道该领域相关理论、实践和应用学科的最新发现,旨在促进该学科领域科学信息的快速交流。该期刊是一
8000 words focusing on research related to, but not limited to, strategic market/marketing decisions involving firms, their customers, competition, markets/submarkets, marketing environment, etc.; market/marketing intelligence generation and dissemination; market/marketing planning and implementation, etc. ...
Marketing Intelligence & Planning (MIP) serves as a key link between scholarly research and practice in the domain of strategic marketing, by publishing impactful research, with a focus on rigor and relevance.
Intelligence, MarketingIntelligence, MarketingS. Aydin, G. Ozer, O. Arasil. Marketing Intelligence and Planning, 2005, 23(1), 89-103.Plakoyiannaki, E., Pavlos Kampouri, A., Stavraki, G. and Kotzaivazoglou, I., Family business internationalisation through a digital entry mode,Marketing ...
近日,应Emerald出版社和美国得克萨斯理工大学Babu John-Mariadoss教授的邀请,我校企业社会责任科研团队鲁锦涛教授受聘担任战略营销领域知名期刊Marketing Intelligence & Planning(MIP, ISSN: 0263-4503,https://www.emeraldgrouppublishing.com/jour...
近日,应Emerald出版社和美国得克萨斯理工大学Babu John-Mariadoss教授的邀请,我校企业社会责任科研团队鲁锦涛教授受聘担任战略营销领域知名期刊Marketing Intelligence & Planning(MIP, ISSN: 0263-4503,https://www.emeraldgrouppublishing.com/journal/mip )副主编(Associate Editor),承担平台责任、算法责任和平台治理领域...
Marketing Intelligence & Planning Marketing Intelligence & PlanningSCIESSCI MARK INTELL PLAN ISSN:0263-4503 E-ISSN:1758-8049 投稿咨询学术服务 基本信息 BASIC INFORMATION 审稿时间: 出版周期:7 issues/year 出版国家或地区:ENGLAND 创刊:1983 影响因子:3.6...
期刊全称 Marketing Intelligence and Planning 4.4 CiteScore 249 过去四年文献总数 1102 过去四年引用总数 73 % 被引用比率 Print ISSN 0263-4503 出版社 Emerald Scopus链接 https://www.scopus.com/sourceid/144670 开放出版 Open Access 否...
Marketing Intelligence & PlanningSSCIAJJCR:Q2中科院3区 发文量1,930 被引量31,824 影响因子(2023)5.062 主办单位:EMERALD GROUP PUBLISHING LTD 出版地区:United Kingdom 出版周期:双月刊 国际标准连续出版物号:ISSN0263-4503 创刊时间:1983年 曾用名:Journal of Marketing Practice: Applied Marketing Science ...
Marketing Intelligence & Planning《行销情报和规划》 (官网投稿) 简介 期刊简称MARK INTELL PLAN 参考译名《行销情报和规划》 核心类别 SSCI核心, 目次收录(维普), 知网外文库,外文期刊, IF影响因子 自引率 主要研究方向BUSINESS Marketing Intelligence & Planning《行销情报和规划》(一年8期). At a time ...