Along with YouTube, the biggest stage for influencers in the gaming industry is the hugely popular streaming platform Twitch. This is where members can hook up their console, computer, or smartphone to stream live videos of themselves while playing a game. (These are known as ‘Let’s play...
The Evolution of Customer Analytics Marketing in the Gaming IndustryJim Stafford
India’s gaming market is expected to reach $8.6 billion. Learn about the actionable steps to implement referral marketing for your gaming brand.
Because of the gaming market’s history as a niche industry in the past, many of the traditional marketing tactics and strategies have failed to work with video games. Today, with the intense competitiveness of the market, there is even stronger pressure among marketers to crack the industry. ...
Marketing within the gaming industry has become increasingly challenging because most games want to occupy the limited time customers have, for as long as possible. It means marketing should already be factored in during a game’s development, and be continued at product-level a...
Advancing and staying ahead of the curve in the iGaming industry means continuously refining and updating existing marketing strategies. Over time, some methods may naturally become obsolete; to ensure ongoing progress and promote future business growth, projects associated with the iGaming industry need...
Online marketing in the gaming industry is quite different from marketing products used in real life. Even though video games are lifelike, they are still from the virtual world. And so, people have derived many unique strategies crucial to the online gaming marketing business. ...
extensive research into the business and marketing strategies of the video game industry, Wesley and Barczak consider how and why, in the search for the holy grail of high definition gaming, many companies have become ensnared in a 'performance trap' that causes them to lose sight of the ...
Digital marketing is an excellent way to present yourself within the gaming industry. Manyprofessional gamershave publicists or managers in order to monitor the content which is put out regarding the individual. This is to help with bad publicity. If you’re fairly new to the industry, you’ll...
Ourpricingis competitive in the market. 比如game已经是「游戏」了,时不时你还会看到gaming,比如gaming industry(游戏产业),gaming market(游戏市场)。 做消费电子的小伙伴们应该熟悉housing这个词,就是「外壳」,比如手机外壳是phone housing,...