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Marketing public relations: A consumer-‐focused strategic perspective. Journal of Customer Behaviour, 13(1), 5-‐24.Papasolomou I., Thrassou A., Demetris D., Sabova M. (2014), Marketing public relations: a consum- er-focused strategic ...
While there are alternative views including public relations as advocacy, most theo... Macnamara,Jim - 《Journal of Public Relations Research》 被引量: 2发表: 2016年 Study of the Relationship between National Culture and Senior Public Manager ' s Pay System in I . R . Iran , Turkey , ...
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利兹大学CCMPR专业毕业生分享解答贴 | 我的专业是Corporate Communications, Marketing, Public Relations, 非常长的专业名啦。2020.09-2021.12是我的就读时间。这个专业客观来讲我觉得课程比较多,课程围绕着专业名称的三方面,企业传播、市场营销、公共关系。市场营销方面的课程有Marketing Research(这门课对我来说比较难,...
I would just like to thank you most sincerely for all the hard work in getting the SPAA’s name out there, and am in no doubt it was the right decision to appoint Tricker in the first place. You’ve done a fantastic job and helped considerably in raising our profile. ...
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Brown & Cohen Communication & Public Affairs Inc. is the exclusive Partner Agency of the PROI Worldwide network. PROI Worldwide is the longest-running partnership of public relations agencies, founded in 1970. Since then, PROI has grown to encompass 75+ partner agencies with 5,000+ PR profe...
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