Recommendations:Suggest products or contentbased on a customer's past interactions. This can boost cross-selling and upselling opportunities. Dynamic content:Create dynamic content that adapts to each user's preferences and behavior. For example, an ecommerce website can showcase products related to...
Dynamic content:AI allows for dynamic content within emails, where the content changes based on the recipient’s behavior or preferences. This can improve engagement and conversions. Predictive scoring:AI can assign predictive scores to email recipients to indicate their likelihood of opening, clicking...
This isn’t about using dynamic content to personalize your website experience for every user. It’s about adding your personal touch to every piece of content you create. When anyone can use ChatGPT to create a bland 1500-word article, content with a human touch will stand out. So, how...
Test contact - Select a contact record to supply values for dynamic content (such as a first name in the salutation). For a live message, these values come from the contact record for each individual recipient. Test content settings - Select a content-settings record to supply values for dyn...
29. Dynamic Content A way to display different messaging on your website based on the information you already know about the visitor. For example, you could use Smart CTAs so that first-time visitors will see a personalized CTA (perhaps with a top-of-the-funnel offer) and those already in...
But what is dynamic content in email marketing good for, exactly? Here are some of the key benefits of dynamic email marketing: Improved customer experiences:Give your customers relevant and engaging content with dynamic emails. These messages add value to their lives by allowing them to see spec...
The method of use for such system includes the steps of creating an e-mail and designating areas of the e-mail as dynamic so that customized content based on the recipients' attributes can be inserted into such areas, and delivering the e-mail to the recipients....
Design editors to build responsive emails, landing pages, and forms without the need for IT or agency support Tools to manage process workflows and content Support for dynamic content that can adapt and personalize the messaging based on a variety of factors Subject line optimization toolset Account...
AI also allows you to generate content for your newsletter emails. This tool can write attention-grabbing headlines and condense articles into one- or two-sentence summaries. Plus, you can use AI to insert dynamic content personalized for each reader, such as coupons and product recommendations. ...
Read about content marketing technology, best practices, and customer-centric experiences to help improve your marketing efforts here on the Salesforce blog.