motivated. Meanwhile, marketers are hounding you to ‘grow your business’ and it’s hard to know who to trust. Five years ago, I quit relying on ‘experts’ and became a freelance digital marketing pro myself. Let me teach you the secrets the big marketing companies don’t want you ...
software companies have G2 and Capterra, and for physical products, there are eCommerce platforms. Listing your company/business with such services increases visibility and potentially drives more sales. Here’s an example of ERPNext’s G2 page where users leave...
Content marketing is a technique used to promote interest in your brand without explicitly promoting a product or service. You'll find examples of this on many companies' websites where a blog or article discusses a topic and how the company relates to it or works to help people do something...
For reference, in both B2C and B2B companies, advertising is the top marketing budget line item, while technology is a close second. Your small business can have a limited marketing budget or a more expansive one; either way, you can still reach your leads and customers effectively....
Aweber Litmus Sales Cycle Adobe Crazy Egg New York Times Licensing Hubspot Pinterest Facebook Twitter About Luisa Zhou Luisa Zhou has helped thousands of students build and scale their own profitable online Freedom Business. Fun Fact: She used to work as an engineer for the Space Station and ...
is to check its portfolio and client testimonials. For instance, you can ask them for sample work wherein they have helped a small business build its online presence. For example, if you sell hardwood floorings, you can ask them if they have anymarketing projects for flooring companiesbefore....
And people doesn't just refer to your customers; the people who work for you are also vital to the success of your enterprise. A lot of companies claim to be people-centric, but this should always be more than a buzz phrase for your ‘about us’ page. If you’re passionate about you...
partner, Norman Cherubino, 47, have used the online games as examples of what they can do for other businesses. Of course, this all begs the question--has all the additional traffic and exposure brought the firm, which usually works with companies in the business-to-business arena, new ...
NEW YORK (TheStreet) -- At a time when online marketing companies such as Yodle and ReachLocal are focusing more on growing big enough to become publicly traded companies, HigherVisibility is mainly focused on helping over 200 local enterprises and small businesses make money through spe...
Most small businesses do not have the kind of capital and the staff like that of the big companies. This is why a well-thought-out and creative marketing strategy is vital. If you are a marketer with experience, you know how important it is to keep up with the future of business trends...