Learn the latest industry trends, marketing tips, planning advice and more at the Purplepass blog - everything you need to run events!
Event marketing can help you engage your customers and get your brand noticed. Today’s consumer faces countless pitches and advertisements ever day, so when it comes to running an event, you need to catch the buyer’s eye. In this guide, we’ll talk you through everything you need to g...
A well-planned promotional strategy is vital for a successful event. Theseevent marketing tips and ideaswill help you get the word out about your event, reach the right audience, and build buzz for your conference, trade show, or corporate event in the run-up to its launch. Quick Takeaways...
Event marketing is about more than having a sale or prize giveaway. Planning andevent managementare no small feats, but with the right strategy and tools, any event you plan is sure to go off without a hitch. As you begin to think about how to successfully plan, market, and execute you...
Understanding event cost and event budgetingFebruary 6, 2025 Planning an event might seem easy, but there are many opportunities for missteps. Even a tiny gig might become a nightmare if you don’t plan your event expenses correctly. Overspending is a pervasive problem, but fortunately, with ...
The Whova blog is dedicated to offering inspiring content and helpful tips to event profs. Check out our latest articles on event marketing!
1. Pre-Event Planning: Lay the Foundation Successful event marketing begins long before the event itself. A robust pre-event plan ensures that every element of your strategy aligns with your goals and sets the stage for meaningful audience engagement. Set SMART Goals and Define Your Budget Start...
In this guide, I’ll show you in practice what marketing is, its different types, the 4 P's, and how it differs from advertising. Plus, I’ll spice things up with some expert tips. Whether you’re a pro looking for a refresher or a newbie trying to get the hang of things, I’...
event planning is taxing with all the details you need to remember and meetings to attend. But it could be the difference between a successful event and one that falls flat. So, take the time to craft a well-thought-out plan using the tips and advice laid out in this guide. It will ...
I’ll also dish on why marketing your event is crucial to its success and offer tips for streamlining your marketing plan. As a bonus, I’ll sharecreative event marketing ideasto jumpstart your efforts. First, let’s look at the obvious and not-so-obvious benefits of marketing your event....