这个项目有三个方向： Brand Management，Digital Marketing 和Marketing Analytics。
Marketing Analytics supports the entire Marketing team to develop and execute a Global Marketing Strategy by working with Marketing Leadership and GTM teams as well as owning the overall measurement strategy for GitLab marketing. Marketing Career Development - Overview ...
25)Grant Thornton Data analytics is another area that could be seen as dry, but when Grant Thornton ran their Access Granted campaign, it was anything but. The company took people behind the scenes at the Tony Awards, showing exclusive content on YouTube and Twitter. That resulted in 3.7 mi...
If a marketing project management software doesn’t include the following features, it isn't worth the investment. Integration Marketing teams work with numerous applications: CRM software, communication tools, video makers, analytics, keyword search tools, and more. Your project management software for...
Anna James, Work Innovation Analytics Lead at Asana’s Work Innovation Lab, speaks eloquently to the risks of this crisis, sharing: “Marketers are facing extremely high levels of digital burnout as a result of using fragmented tools and systems.” As such, she argues that “in 2025, success...
Here’s the story of how this award-winning project came to be. Bad Content Ideas: What To Do When You Can’t Say No November 7, 2024 Amy Higgins Your team gets a suggested content idea. It’s not very good. But as an astute content marketer, you know you can’t react with ...
What programs do you use to track analytics? Will we have access to those tools as well? Relevant to Your Project How will you determine timelines and deliverables for our project? Which aspects of social media management are handled in-house? What, if any, are outsourced? Do you have...
People are more likely to stick around if they know that you have plans for the future. In this case, to entice them to stay on board with you for the long haul, this is the section where you can show them just how much you have planned. Therefore, if your analytics for the past ...
Utilize advanced data analytics techniques to proactively identify trends, anomalies, and opportunities for improvement Collaborates closely with cross-functional teams including product, engineering, and finance to implement solutions Set up dashboards and other visualization solution to enable automated a...
Everyone knows thatGoogle Analytics is a must-have tool. And not every brand can build its own enterprise-grade marketing software from scratch. So, what else do marketing teams need to bring their content ideas to life? We’ve done some of the research for you to help you enter 2024 as...