With the transition from UA to GA4 occuring mid-year in 2023, year-over-year comparisons of traffic, user behavior, and other key metrics became much messier. Even something as seemingly simple as counting total users would not be an apples-to-apples comparison between the two systems because...
These audiences, ranging from thousands to millions, follow influencers for their authentic views on their area of expertise., and secret bots are competing for space and attention, producing and consuming content at a breakneck pace. They are hungry. Hungry. In this context, it’s essential ...
These audiences, ranging from thousands to millions, follow influencers for their authentic views on their area of expertise., and secret bots are competing for space and attention, producing and consuming content at a breakneck pace. They are hungry. Hungry. In this context, it’s essential ...