A FEASIBILITY EMPIRICAL STUDY ON BUSINESS OPPORTUNITIES FOR ACCESSORIES, VALUE ADDED PRODUCTS AND CUSTOMIZATION FOR MAHINDRA AND MAHINDRA (AUTOMOTIVE SECTOR), MUMBAI Its global subsidiaries include Mahindra Europe based in Italy, Mahindra USA Inc., Mahindra South Africa and Mahindra (China) Tractor Co....
This research identifies the potential opportunities of accessories in the automotive market so to maximize Mahindra's sale and to analyze the dependency of value added products in various market segments and to measure the level sustainability for Mahindra. Mahindra embarked on its journey in 1945 ...