Lumen Technologies ( ($LUMN) ) has shared an announcement. Lumen Technologies has appointed Chris Capossela, former Microsoft CMO, to its board of directors, expand...
are transcytosed from the plasma membrane facing the extracellular matrix (ECM) toward the first cell–cell contact site6. This occurs via RAB11-RAB8 endo/exosomes trafficking and through a direct anchoring with RAB35 at the AMIS6,7. Thus, coordination between actin cytoskeletal dynamics and me...
Capped and polyadenylated Cas9 mRNA was in vitro tran- scribed and purified from 1 mg of PmeI-digested pMLM3613 Cas9 expression vector (Addgene, 42251) as a template, using the mMessage mMachine T7 ULTRA kit (Life Technologies). A volume of 2 nl of a solution containing B13 ng ml ...
Facing changing trends and technologies, the firm hit a bump in the road and is working hard to reestablish. The company is indeed a thousand steps away from its humble beginnings. Critical Thinking Questions How did PacSun manage its evolution from a small, local business to a leading mall...
TV advertisement relies on verbal as well as visual cues to sell items. Promotional ad time is purchased by the advertiser, and a spot usually runs 15 to 30 seconds. Longer ads, known as infomercials, run like a TV show and usually aim for direct viewer response. New technologies such as...
Employees who are properly trained in new technologies are more productive and less resistant to job change. Education and training provide additional benefits by increasing employees’ feelings of competence and self-worth. When companies spend money to upgrade employee knowledge and skills, they ...
In part, digital marketing is critically important because people use digital technologies frequently, and marketing needs to happen where people are. But digital marketing tools also have other unique capabilities that set them apart from traditional (predigital) marketing communication tools. These...
Worldwide demand for energy, especially from China and India, is challenging oil companies to increase supplies or to find alternative technologies to produce more oil, such as fracking. U.S. vulnerability to disruptions in energy supply became painfully apparent when Hurricane Katrina put Gulf...
Typically, those groups had relatively simple economies and technologies and limited access to larger, more technologically advanced societies. Early ethnographers sought to understand the entirety of a particular culture. They spent months to years living in the community, and in that time, they ...
, she has attracted the attention of both small start-ups such as Seesaw and large companies such as Apple, which provide her with products and services in the hope that disseminating her experiences through blogs, tweets, and workshops will encourage her followers to adopt their technologies. ...