Lululemon, a famous Canadian sportswear retailer, will soon be the first chief brand officer in brand history. In January 20th of this year, Nikki Neuburger, the former global marketing director of American Technology Corp Uber's Uber Eats, will formally join the Lululemon senior leadership team...
In this episode of The Speed of Culture podcast, step into the heart of Chiefs Kingdom with Lara Krug, the Kansas City Chiefs' first-ever chief marketing officer, as she redefines what it means to build an iconic NFL brand. Riding the momentum of Super Bowl victories and growing g...
Mehdi Mehdi, Chief Digital Officer, Rare Beauty "Tribe Dynamics' influencer marketing platform provides a holistic view of our ambassadors as well as hard data that proves their importance to company leadership." Joy Findeisen, Brand Relations and Digital PR Manager, Benefit...
Lululemon, chief financial officer of StuartHaselden, said that in Canada, by expanding some stores, men's clothing sales increased by 90% in 6 months. On the other hand, Lululemon is equipped with tailors in the store to help customers modify their clothes on the spot. In addition, Lulu...
[Image: Lululemon] “It felt like a very fun way to step into a cultural conversation,” says Lululemon chief brand officer Nikki Neuburger, “and part of why we had total confidence doing that is because we really do know our products are the best; and if you try them, we felt folk...
Meghan Frank--Chief Financial Officer Hey, Brooke. I'll just take the marketing spend quickly. So, we have been managing marketing essentially in line with 4.5% to 5% of sales. We do expect we'll pick up a little bit closer to 5.5% this year, given we have held our marketing campaign...
[Photo: Lululemon] “We saw a real opportunity to take our Science of Feel philosophy around feeling your best to perform your best into the footwear category to support the [customer] head to toe,” says Sun Choe, Lululemon’s chief product officer. ...
went through a heavy restructuring process in 2020, which led to the departure of founder and CEO Haney (as well as the closure of a few stores). She was replaced by Gabrielle Conforti who had spent the last six years as both chief merchandising officer and president at Urban Outfitters. ...
Lululemon has always been in the work of creating solutions for sweaty problems and our Selfcare line is an extension of that approach," said Sun Choe, chief product officer, lululemon. "Like our apparel, Lululemon Selfcare has been designed with function at its core and created to support ...
"We are proud to celebrate the start of an exciting new season with the launch of this collection with Fanatics and lululemon, a premier global athletic apparel brand," said NHL Chief Brand Officer and Senior Executive Vice President Brian Jennings. "With a unique campaign featuring our players...