On the one hand,it represents the smile that customers should find on their faces after a great shopping experience on Amazon.com.The position of the yellow arrow forms a visible(明显的)smile with each"a"in the word acting as the eyes.On the other hand,the yellow arrow,beginning at the...
pinpoint your brand’s core values. Experiment with reflecting them in a simple, geometric form that will evoke the right emotions and messages. For example, in addition to looking like the letter ‘A’, Airbnb’s logo is reminiscent of the familiar ‘location’ icon as well as being an ...
First up, we have the Oakland Raiders' legendary pirate logo. This menacing emblem featuring a rugged pirate with a patch over his eye and a football in hand has symbolised the team's rebellious spirit since the 1960s. The Raiders have always been known for their rugged, no-nonsense attit...
These fonts tend to come across as a bit crisper and cleaner, and their simplicity makes them easier to pair with other, more eye-catching fonts. Sans serif typefaces are often considered more modern fonts and are often used to represent cutting-edge design and futuristic innovation. Script ...
Logo, like your face, is required for people to associate an image with the name. Just like people remember people by their faces and not necessarily by names, famous brands are also remembered by their famous company logos. This makes the logo of the business very important because people ...
The Amazon logo looks very simple.The company's name,Amazon.com,in bold black letters with a simple yellow arrow(箭头)under them.But what does the arrow represent?On the one hand,it represents the smile that customers should find on their faces after a great shopping experience on Amazon.co...
Its design couldn't be more economical, allowing it to deliver its meaning – of neutrality and protection – in the most effective of ways. It was introduced in 1876, along with the red crescent (first used by soldiers from the Ottoman Empire in 1876, because the cross reminded them of ...
British clothing powerhouse Burberry has experimented with a lot of different typefaces over the years. Once famed for its iconic Equestrian Knight logo, the brand made the somewhat predictable jump to minimalism back in 2018. Sadly, this made Burberry look like a carbon copy of every other clot...
According to design experts you need to use clear-cut typefaces in your circular logos with text rather than a slim font. In a circle, a slim typeface is not clearly visible and makes your logo non-functional. As you know that your brand logo will be placed on all your brand items, ...
Logotypes can be created using a variety of typefaces, graphic elements, and colors. In order to be effective, a logotype must be simple and easy to remember. It should also be able to convey the essence of the company or brand it represents. ...