“Being part of this year’s COKE STUDIO™ lineup is both an honor and an opportunity to engage with my fans through the power of music. Partnering with Coca-Cola to bring these experiences to life is exciting, and I can’t wait for fans to join us in the magic we’re crafting to...
The article reports that Coca-Cola USA has hired National Football League players (NFL) for its Diet Coke advertisements. The marketing strategy of Coca-Cola aims to influence male audiences of the NFL to drink Diet Coke. Advertisements will be in print and broadcast media. NFL players hired ...
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SEISMIC SHIFT: COKE SETS RETURN TO CLASSIC LINEUP COLA KING TO TAP MCCANN, BURNETT FOR FLAGSHIP BRAND.Snyder, BethKramer, Louise