Franchising examples McDonald's is among the most well-known franchises. The McDonald's franchise began modestly and now boasts more than 36,000 locations worldwide. Among the other well-known franchises is Burger King. Eatery Hut. Marriott Worldwide. ...
When Trademark Licensing looks like Franchising: Avoiding Legal Risk If anyone doubted that trademark licensing has become an essential part of brand management, the recent Annual Meeting of the International… Stephen Reily September 8, 2002