步骤1:选择格式 Facebook Lead Ads具备轮播和单个图片/视频两种格式。下文将以单个图片/视频格式为例。 步骤2:选择适合的图片 你可以选取Facebook提供的免费图片,或者从本地文件中上传你喜欢的图片。 步骤3:添加文字,选择CTA(号召性用语) 你所添加的文字要具备十足的吸引力,以激发用户对你广告的兴趣。另外,选择适...
线索广告功能在不同设备上的可用性 线索广告是用于在 Facebook 和 Instagram 开发潜在客户的一种广告类型。不同于其他广告类型,线索广告包含一个联系表单,供用户填写个人详细信息,以此表达他们对商品或服务的兴趣,方便商家联系他们。 下表列出了Facebook当前可提供的各种线索广告功能(纵向)以及它们适用的平台(横向): ...
1. 简单易用。创建Facebook Lead Ads非常简单，只需要几个步骤就可以轻松设置广告。同时，这种广告形式与Facebook Ads Manager相结合，使得广告投放变得更加便捷。2. 提高转化率。Facebook Lead Ads可以在用户点击广告时，弹出一个预填表格，用户只需要点击“提交”就可以完成操作。这种形式可以大大提高转化率，因为用...
Facebook lead generation ads let you target specific groups of people who are more likely to interact with your business. And, since these ads are mobile-friendly, you can catch users while they scroll on their phones, and interested leads can fill out their contact information directly on the...
The advantages of lead ads: responsive and customizable Facebook lead ads offer numerous advantages. They are proof that you are active in the world’s largest social network. There are not many companies that don’t interact directly with their customers through Facebook. With an ad, you ca...
创建Facebook线索广告流程如下: 1、在Facebook广告管理工具中创建广告,营销目标选择“潜在客户开发”; 2、选择用于投放的公共主页并同意Facebook Lead Ads条款; 3、选择目标受众+展示位置+预算及日程安排。 4、选择广告形式如轮播、单图或视频。添加标题、正文&行动号召用语。
Choose the best form type that fits your lead gen ad or marketing campaign. Once you have created your lead ads, you can also run them on both Facebook and Instagram. In your Facebook Ads Manager, you will have the option of automatic placements or manual placements for Instagram. While ...
Facebook Leads Ads 创建步骤详解 登录到Business Manager账户后,点击下拉菜单选择Power Editor编辑器。 点击屏幕左上角的“+广告系列(+Campaign)”按钮,打开预期广告系列目标的清单。营销人员可能都很熟悉这些步骤了,想要创建线索广告需要点击“为你的企业收集潜在客户(Collect leads for your business)”。
When you are in the Facebook Ads Manager and create a new Campaign, you’ll see the Leads option popup as a choice. Within that choice there are multiple options. In all of these cases, you will select the “Conversion location” at the Ad Set level during the setup process. ...
Smart lead distribution We’ll customize your current lead distribution process for form fills in a Facebook Lead Ads campaign so that the exact same process is fully replicated and automated on our smart lead distribution platform. Leads are picked up and sent to the right dealership location an...