Lay's Wavy Potato Chips Original 7.75oz Bag $7.49 ($0.97 / oz) Lay's Kettle Cooked Chips Original 8oz Bag $5.49 ($0.69 / oz) Pringles Potato Crisps Reduced Fat Original 4.9oz Can $4.49 ($0.92 / oz) Cape Cod Potato Chips Kettle Cooked Sea Salt & Vinegar 8oz Bag $5.99 ($0.7...
Competitive analysis in the Marketing strategy of Lays Lays had introduced a variety of international flavors like French Salt and Cracked Pepper, Chile Lemon, Spanish Tomato, etc. in the Indian market and had a very lukewarm response to them. The home growth competitors like Haldirams has become...