Which lawyer email marketing software is best? With the sheer number of lawyer email marketing software options available, choosing one can be daunting. The best fit will depend on various factors—including your firm’s size, budget, and feature preferences and needs. You may opt to use a de...
It's a key part of any law firm's marketing strategy and one of the biggest influencing factors in SEO for lawyers. If you provide people with the content that they need when they need it, you will increase traffic, engagement, and search rankings. Also, content marketing is poised for ...
Attending seminars, webinars, and conferences is another effective way to keep learning and stay informed about the latest trends in marketing. These events can provide valuable insights from industry experts, allow you to network with other professionals, and offer the opportunity to discuss and exc...
Search Engine Land –Latest news on marketing SEO Book –SEO Book For Lawyers Directory Listings –Listings of the top sites to get links Reviews –Listing of why and how to get reviews Glossary –Glossary of terms for SEO Google Trends –Explore what the world is searching Google Analytics...
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Are they well-versed in the latest SEO trends and strategies? How have they adapted previous campaigns to the unique challenges of the legal sector? The expertise and approach of the team give you a glimpse into the potential success of your SEO campaign. By thoroughly evaluating each of ...
“I went into Law Firm Marketing/BD as a career because I was given the opportunity to transform my then-daily work of passive translations into more creative tasks such as putting together pitches, capacity statements, and submissions. Luckily, I was on-boarded to the profession by one of ...
Christopher T. Anderson:Welcome to The Un-Billable Hour. I am your host, Christopher Anderson and today’s episode is about everything, it’s about trends because we got a great guest today. As you all know, the main triangle of what a law firm business is about has to d...
Marketing KPI:Email marketing performance. SMART goal:To increase the firm’s email newsletter click-through rate by 10% by the end of Q1. Client-acquisition KPI:Number of new cases opened. SMART goal:To increase each lawyer at the firm’s number of new cases opened by 5% by year end. ...
Lawyers are particularly sensitive to burnout because: We suffer “secondary trauma” while dealing with the stress, anger, frustration, and emotions of our clients. We often have a sense ofperfectionism, that everything has to be exactly right, or we risk absolute failure. ...