In this study, we sought to estimate whether short video messages recorded by nurses and doctors and sent on a massive scale as part of a social media advertising campaign could affect human behavior and COVID-19 infections at the zip code (cluster) level. In November 2020, the number of ...
Effects of a large-scale social media advertising campaign on holiday travel and COVID-19 infections: a cluster randomized controlled trial.doi:10.1038/S41591-021-01487-3Emily BrezaFatima Cody StanfordMarcella AlsanBurak AlsanAbhijit Banerjee
Before making parallel between a company’s Employer Branding strategy and attracting talent, the impact that this approach can bring in increasing the company’s indicators, what are the differentiating elements and how can a company have a competitive advantage, especially in terms of recruitment vi...
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McKinsey & Company Senior Partner Violet Chung believes that generative AI, based on traditional AI and advanced analytics, can further unleash economic benefits of $2 trillion annually in China. Investment experts are poised to make significant investments in the Chinese AI industry over the next de...
The same individuals can express very different emotions in online social media with respect to face-to-face interactions, partially because of intrinsic limitations of the digital environments and partially because of their algorithmic design, which is
One of the most important steps of any enterprise SEO campaign is setting clear and measurable goals. Maybe you want to increase organic traffic by 20% or get at least 100 conversions in six months. Regularly monitoring campaign performance keeps you on track and helps you find areas for impro...
(2022), which includes geochemical analysis of the FOB products and presents the FOB eruption timeline using, in part, infrasound data and plume diameter from Himawari-8 data. In addition, FOB was widely discussed and debated on social media as the eruption took place (Supplementary Text S6)...
The virtual environment includes simulation applications with predefined rules in prototype-level simulation, such as a virtual social system, game, etc. For example, Qian et al. (2024) designed a virtual software company with multiple agents for different roles, such as CEO, managers, programmers...
“The company has claimed almost $9 billion from British taxpayers to support its biomass energy generation since 2012, even though burning wood pellets for power generation releases more emissions per unit of electricity generated than burning gas or coal,” Gardiner says in my story. “That’s...