KPIs for Sales: Leading and Lagging Indicators in Pipeliner Much of the time,sales managementis conducted through KPIs calledlagging indicators. These areKPIs that show what has already happenedafter all is said and done. Examples: Sales
KPI stands for Key Performance Indicator. It is an indicator, and as any indicator, it makes sense only in a certain context. Depending on the context it might be leading or lagging indicator. For example, NPS score (the quantified answer to the question “How likely is it that you would...
A lagging indicator is a financial sign that becomes apparent only after a large shift has taken place. Therefore, lagging indicators confirm long-term trends, but they do not predict them. This is useful because oftentimes, many leading indicators are volatile, and short-term fluctuations in the...