A leader of the K-beauty wave, Dr.Jart+ was one of the first Korean brands to have a presence in America in the late ’00s and now boast dozen of products available in major stores like Sephora. Meanwhile, ENHYPEN members Jungwon, Heeseung, Jay, Sunghoon, Jake, Sunoo and Ni-ki are...
a Korean high end brand that specializes in fermented skincare. I don’t know what it is about fermented things, but my skin always shows such a noticeable difference when I use them, almost immediately. I used a sample of
brands like Kiehl’s, Estée Lauder, Sephora and Lancôme (LVMH group) remain still at the top of Baidu indexes. However, Laneíge reigns over Weibo, being the focus of discussions more than 2100 times a month. From a general point of view, South Korean cosmetic brands are mentioned 42 ...
Other foreign brands are not doing very well in China too. Japanese brand KATE will reportedly pull out from China. In 2021, American cosmetics brand Benefit Cosmetics decided to close all counters in China and shift focus to online channels and Sephora outlets. The rise of Chinese cosmetics br...
at the end of the year when there are tons of sales through a buying service. I usually do a $350 haul at Sephora to keep my VIB status, but I find I don’t ever use the products I buy. Might as well take that budget and get ridiculous amounts of make up and skincare from K...
I think currently brands are focusing on the moisturizing factor for their skincare products. For example, Laneige is focusing on the “water”, The Face Shop is focusing on the “seed” and Hera is focusing on the “water near our body.” ...
Today, AmorePacific brands are sold in almost 200 specialty stores, including Bergdorf Goodman, Holt Renfrew, Neiman Marcus and Nordstrom and Sephora. The luxury Sulwhasoo brand recently made its American debut at Bergdorf Goodman in New York City. As a soft-entry strategy in to the United State...
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I really wanted to be in the Flushing location because skin care is really important there," she explains. "There are brands like Le Mer and Chanel and SK-II. It's so elevated and that really stood out to me." Flushing is already home to many so-called "road shop" Korean beauty ...