- Michael Haenlein, Paul A. Pavlou, Zhuoxin Li (2017), Consumer reactions to mixed reality mirror: The interplay of technology readiness and context, International Journal of Research in Marketing, 34(1), 369-386. 这些文章围绕市场研究领域的不同主题展开,涵盖了消费者行为、营销战略、品牌管理等多...
《市场营销与创业研究杂志》(Journal Of Research In Marketing And Entrepreneurship)是一本以BUSINESS综合研究为特色的国际期刊。该刊由Emerald出版商该刊已被国际重要权威数据库SCIE收录。期刊聚焦BUSINESS领域的重点研究和前沿进展,及时刊载和报道该领域的研究成果,致力于成为该领域同行进行快速学术交流的信息窗口与平台。
《国际市场营销研究杂志》(International Journal Of Research In Marketing)是一本以BUSINESS综合研究为特色的国际期刊。该刊由Elsevier出版商创刊于1984年,刊期4 issues/year。该刊已被国际重要权威数据库SCIE、SSCI收录。期刊聚焦BUSINESS领域的重点研究和前沿进展,及时刊载和报道该领域的研究成果,致力于成为该领域同行进...
Official Journal of the European Marketing AcademyTheInternational Journal of Research in Marketingis an international, double-blind peer-reviewed journal for marketing academics and practitioners.IJRMaims to contribute to the marketing discipline by providing high-quality, original research … ...
Official Journal of the European Marketing AcademyTheInternational Journal of Research in Marketingis an international, double-blind peer-reviewed journal for marketing academics and practitioners.IJRMaims to contribute to the marketing discipline by providing high-quality, original research … ...
必应词典为您提供International-Journal-of-Research-in-Marketing的释义,网络释义: 国际市场营销研究杂志;行销研究国际期刊;国际营销研究杂志;
Official Journal of the European Marketing AcademyThe International Journal of Research in Marketing is an international, double-blind peer-reviewed journal for marketing academics and practitioners. IJRM aims to contribute to the marketing discipline by providing high-quality, original research … View fu...
( 1999 ), “ Nordic perspectives on marketing and research in the marketing/entrepreneurship interface ”, Journal of Research in Marketing and Entrepreneurship, Vol. 1 No. 1, pp. 54 - 71 . [Abstract] []Gilmore, A. ( 2011 ), “ Entrepreneurial and SME marketing ”, Journal of Research ...
Journal of Research in Interactive Marketing 《互动营销研究杂志》的使命是解决互动、关系、电子、直接和多渠道营销以及营销管理中的实质性问题。