Launched in 2021, ITV AdVentures Invest is a Media for Equity programme which sees ITV take minority stakes in early stage digital and direct-to-consumer businesses, alongside venture capital investment, in return for advertising inventory across ITV’s range of market-leading channels and ITVX. ...
It's a real buzz being part of such a phenomenon that has been on the front of all the TV listings mags when I pop out to do my shopping at the local Co-op. I get a real megalomaniac satisfaction from thinking millions of people are watching. I'm not ashamed of admitting that!" ...