It's all the rage and the fastest growing social media platform. But TikTok advertising isn't right for everyone or all kinds of businesses. Let's get into it.
but it’s hard for the average business owner to immediately understand how TikTok will help, for example, a huge factory in China, a small tailor in a small town, or a furniture workshop to find new customers on another continent or save money on advertising. Let’s figure it out. ...
TikTok has a reputation for being for kids, but their audience might be a little older than you think. While 25 percent of TikTok users are between10 and 19 years old, nearly 43 percent are between 20 and 39. TikTok is ideal forinfluencer marketing, but they also offer several direct ad...
For many, TikTok is considered to be a social media platform consumed by just the younger generation. Laurie Arias explains more about this storytelling app and how aesthetic practitioners can use ...doi:10.12968/JOAN.2021.10.4.173L. Arias
Are you thinking about expanding your social media marketing efforts to the world of TikTok? If so, you couldn’t have picked a better time. This social network only launched a few years ago, but it hit the ground running. Despite its impressive growth, however, the advertising and ...
In-feed advertising– This is paid for space on the TikTok main feed, using videos you as a brand have produced especially for this purpose. Sponsored challenges– Like the good old days of YouTube, challenge videos get a lot of views, setting a challenge that relates to your brand or pr...
Understand TikTok's meteoric rise and how its dynamic interface provides fertile ground for brands to engage, entertain, and endear themselves to customers.
Finding creative ways for your brand to use User-Generated Content. Using influencer marketing to create trust with your customers and establish your brand credibility. TikTok Advertising - There are five different types of ads that you can use to get more eyes on your brand. Want to learn mor...
We explore the differences between TikTok vs. Instagram when it comes to promoting your business with ads and content. Find out which is better for engagement.
Once you’ve logged into your TikTok account or created a new TikTok Shop profile, select ‘Register as a merchant.’You’ll be asked to fill in your shop name, business type, and more. Be as thorough as possible, as this will make the approval process smoother. ...