Rihanna performed during halftime of the 2023 NFL LVII Super Bowl. She touched up her own makeup using this exact product from Fenty Beauty.
Sephora dropped not one, not two, but three holiday advent calendars for 2024 and we unboxed all of them to give you the lowdown on which is worth your money.
Sephora is a great example of a real-world brand that has excelled at personalization. The beauty retailer has usedpersonalized experiencesthat are trulyomnichannel, encouraging shoppers to book in-store makeovers and fashion consultations via its online channels, particularly its mobile app. The ap...
Sephora is more judicious with its discounts, offering only has two big sales, one in the spring and one at the start of the holiday season. So if you’re a fan of products likeSummer FridaysTikTok-famous lip butter balm, orYouth to the People’sbest-selling facial cleanser, it’s a ...
Sephora has been a leader in omnichannel marketing for years, focusing on creating a seamless, customer-centric shopping experience. The brand uses augmented reality (AR) technology through its Virtual Artist tool, allowing customers to virtually try on makeup products, colors, and shades for vario...
Google’s smart display is good at playing YouTube videos. YouTube is bulging with makeup tutorials. That leads to a use-case scenario with lots of potential. On a Tuesday morning in November, a crowd of immaculately groomed bloggers gathers at 8 a.m. inside a Sephora store to munch on...
Stores & ServicesSephora undefined Choose Your Store Find a Sephora Makeup ServicesOne-on-one makeup application or beauty lesson Waxing ServicesExpert grooming for brows, upper lip, or chin EventsLearn about brands, try new products, and more at our in-store eve...
Sephora E! Shopping Editor Tips: I use this after I'm done with makeup. I swirl the powder in the container so all the different colors blend. I put it on with a powder puff and lightly press it into my skin. Then I willwait about five minutesbefore dusting it off with a brush....
Sewell begins by asking the Assistant for an eyebrow tutorial by Sephora. While she’s keen to promote the Sephora brand as part of this marketing stunt, the beauty of putting YouTube on your vanity is that it offers a full library of makeup tutorials by both amateurs and influencers. ...
Sephora: a name synonymous with beauty and luxury. As a French multinational retailer of personal care and beauty products, Sephora has made an indelible mark