Plus, the statistic at the bottom ("194,000+ customers in over 120 countries grow their businesses with HubSpot") provides social proof, which makes Hubspot look more credible in the eyes of the reader. Copywriting tips Wondering how you can improve the copywriting for your business? Here ...
orange) and the number of caudal vertebrae (bottom, purple). A shaded rectangle delineates the Bayesian credible interval (0.95 probability coverage) for each significant QTL. The dotted lines indicate genome-wide significance thresholds (P = 0.05) as determined by permutation tests.f, QTL ef...
Ultimately, active content speaks directly to the reader. Active voice takes responsibility — it’s credible, straightforward and efficient. Active voice: We ship all orders within 24 hours, and we fully guarantee our products for two years. Passive voice: All orders are shipped within 24 hours...