we distinguish between the demand side and the supply side. Each side allows for two different levels of analysis: societies and industries at the macro level as well as consumers and companies as their constituent elements at the micro level. Within this setting, we place six foundational charac...
Don’t succumb to the temptation of “maybe we need this” or “this might be a good price” or “this looks yummy, I will eat it now!” Back to our fateful Costco trip last week… I was selecting cartons (yes, cartons plural) of organic milk (Babywoods likes milk, or more ...
In the past year, Reddit’s largest skin care community – boasting 1.3 million members – has been awash with pleas from users claiming to be teenagers, including “Wrinkles at 19?!” and “Premature aging at 16. What are my options?” The subject line of another post reads, “I’m 1...
Maple Holistics is a small business that specializes in beauty products with all-natural ingredients. Check out a TikTok of the biotin shampoo in action. Promising review: "I love this shampoo! I had gastric sleeve surgery, and my hair was very, very thin. I started taking biotin and swit...