In the last decade, Coke's market share has risen from 17.3% to 17.8%, while Pepsi's has dropped from 10.3% to 8.4%, according to Beverage Digest, a trade publication. Diet Coke and Diet Pepsi have both lost ground, but Diet Coke is still far ahead. Here's how it happened — and...
There are many rivalries that have reached epic proportions, including Coke vs. Pepsi, McDonald’s vs. Burger King, Microsoft vs. Apple, Mastercard vs. Visa, and many more. But, there’s another rivalry that’s also shaping up to reach legendary status. Brass cased vs. steel cased ammo…...
Coke versus Pepsi, Chevy versus Ford, Capitalism versus Communism, all arguments for the ages. What about Streamlight versus Surefire? Surely the two biggest tactical manufacturers on the market make a worthy argument? Join us as we dive into Streamlight TLR-1 vs Surefire X300 lights. Streamlight...
Fizzy drinks such as Coke and Pepsi are now being attacked by stimulation drinks such as Red Bull. Fast food brands are threatened by salads and other “lite” foods. McDonald’s has recently been in real trouble. Brands are also vulnerable because they get cocky,arrogant and out of touch...
the US also annexed the Hawaiian islands that year, which was unrelated, but you have to wonder about the sudden desire of the US government to own islands located way the fuck away from the mainland). And Caleb Bradham invented Pepsi-Cola (so named because it was intended to relieve dyspe...
additional carbon needed for the micro-organisms to metabolize and produce these biodegradable polyesters – although waste cooking oils and animal oils are promising, cost-effective, and sustainable options. Companies that have introduced PHA plastic into their supply chain include...
Take that Coke and Pepsi! More than 10% of their sales are coming from ecommerce. They are expanding distribution for the family owned Polar Seltzer. Polar is the #1 unsweetened flavored sparkling water in the 1/3rd of the country they are currently distributing to. There’s a good chance...
Generic goods are products that are named only by their basic product type, and not an individual brand. Many stores carry generic goods for lower prices than goods with brand names. For example, generic soft drinks, which say “Cola” instead of having a brand name like Coke or Pepsi, ar...
Still, for brands like Coke or Pepsi, alcoholic products offer a new potential growth area. “If you take a step back and look at companies like Coca-Cola and Pepsi, their core categories are extremely slow growth right now,” says Arpon Ray, partner at Coefficient Capital. “They’re lo...
While other sodas are made with the kola nut — a caffeine-dense ingredient originally used as a flavoring when brewing Coke and other popular soft drinks — root beer doesn’t, rendering it effectively caffeine-free. Because of this, root beer is a great choice for anyone wanting to limit...