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Response strategies in an international strategic alliance experimental context: cross-country differences. Journal of International Management 18, 66-84.Tjemkes, B. V., Furrer, O., Adolfs, K., & Ulgen Aydinlik, A. in press. Response strategies in an international strategic alliance experimental...
Similar to licensing agreements, franchises involve the sale of the right to operate a complete business operation. Well-known examples include independently owned fast-food restaurants like McDonald's and Pizza Hut. A successful franchise requires control over something that others are willing to pay...
...national Corporation ) 又称国际战略联盟(International Strategic Alliance) 是指在国际上相互竞争的两 个或两个以上的 … www.docin.com|基于12个网页 2. 国际策略管理 ... 硕士论文 Master Thesis国际策略管理International Strategic Alliance台商企业个案研讨 Taiwanese Business Case Study ... ...
Using data from a web-survey of Danish partner firms engaged in international strategic alliances, this study explores the factors that drive alliance formation between two specific firms across national borders. The relative importance of a set of partner selection criteria is identified and related ...
The purpose of this dissertation was to investigate post-international strategic alliance (ISA) formation issues, which have been neglected in the ISA literature. The specific research questions were 1) how do ISA partners develop their relationships? 2) how does this relationship development impact ...
The research was conducted using a qualitative approach in a selected private higher education institution from a developing country, which formed strategic alliance with an established international university from developed country. This approach was used in order to support the study of how a newly ...
GLOBAL MARKET ENTRY STRATEGIES Chapter Nine:全球市场进入策略九章 热度: The University ofSydney InternationalMarketingDr.CatherineSutton-Brady InternationalMarketEntry Strategies Exporting Licensing Franchising JointVentures/StrategicAlliances
18、on management know-howfranchising, joint ventures, or subsidiariesexamples: mcdonalds, marriottstrategic alliancescooperative agreements between potential or actual competitors.advantages:facilitate entry into market.share fixed costs.bring together skills and assets that neither company has or can 19、...
网络国际战略联盟;战略国际联盟 网络释义