“Influencer Marketing” and “Social Media Brand Endorsement” have become big business. Our law firm represents some of the business’s largest social media marketing agencies and influencers. Here are some things every company, celebrity, and social media influencer should know before entering ...
Leverage the power of online personalities to uplift your brand. Navigate the world of influencer marketing with the help of seasoned experts.
Influencer marketing in Canada is growing. It is driven, in larger part, by the expansion of social media advertising, a staple for most brand marketers. Topics Influencer Marketing Canada Influencer marketing is becoming a fixture in social media budgets in Canada as influencers gain loyal—and ...
Find out why LinkedIn influencers are an important part of B2B digital marketing, and how to find the right influencer for your campaign.
While the literature related to this topic has predominantly focused on investigating the influence mechanism that social media influencers (SMIs) impose over their followers, less is known about their attachment mechanism. Given that social media platforms were originally designed to facilitate personal ...
Choosing the right influencers is key to your social media marketing success. Maybe your target audience loves James Charles, but if you are not sure if they actually follow him on Twitter, it will be safer to choose another influencer. ...
Looking for some inspiration for your marketing strategy? We have curated this list of top 100 Social Media Marketing influencers to help you get inspired.
What is Influencer Marketing? Influencer marketing is partnering with influencers (people with a large and/or engaged following on social media) to promote your products or services. Think of it as having a squad of mini-celebrities who are passionate about your brand and can help you reach a...
To be successful and cut through the noise, you must keep up with the latest trends and consistently improve your strategies. Influencer marketing, social media marketing, brand awareness, and marketing automation have transformed the landscape. ...
You’ve probably seen a few #sponsored and #gifted posts in your social media feeds today. That’s because influencer marketing is a powerful growth tool for brands. Getting in front of an influencer’s engaged followers helps brands reach a wider audience of potential customers. Influencer ...