Gymshark’s influencer program, known asGymshark Athlete, is a cornerstone of the brand’s marketing strategy. Gymshark collaborates with athletes, trainers, and fitness influencers who embody the brand’s values and lifestyle to create YouTube content, announce new...
3 B2B influencer marketing examples you can learn from How to add B2B influencer marketing to your social strategy What is B2B influencer marketing? B2B influencer marketing is a strategic approach where businesses promote their product or services through collaborative partnerships with subject matter ex...
blog|Social Media Optimization TikTok Influencer Marketing: Definition, Tips, and Examples Discover how TikTok influencer marketing works, and learn the six steps for starting your own campaign. Written by Shopify Staff Reviewed by Matt Schmidt Updated on 4 Sept 2023 On this page On this page How...
Traackr is the ultimate Influencer Marketing Platform. All you need to discover influencers, manage relationships, and measure the impact on your business.
The Matters of Influence blog helps marketers implement smarter influencer strategies with how-to’s, trend reports, industry news and fresh campaign examples.
3 TikTok Influencer Marketing Examples #1: TRIDENT This well-known gum brand is no stranger to influencer marketing. Most recently, they debuted their new packaging of the TRIDENT Pocket Pack on TikTok (and Instagram) through lifestyle creators found on Later’s influencer marketing platform. The...
We’ve put together 16 influencer marketing platforms to choose from. We’ll also share the benefits of using an influencer marketing platform along with tips to find the best software for your needs. What are influencer marketing platforms? Influencer marketing platforms are software built to help...
In general, influencer marketing is still the Wild West. And while marketers no longer have to prove that there’s value in engaging with influencers, we now know the consequences of when those partnerships go wrong. Here are just a few examples: ...
Accelerate Your Influencer Program with Tools You might not need influencer marketing tools from day one. But once you’re starting to gain traction with influencer collaborations, tools quickly become a no-brainer to scale your program. The best tools for you depend on your strategy and budget....
First, let’s take a quick look at some examples of influencer marketing partnerships. According to a survey run by Qualtrics, about91% of people aged 18-34trust online reviews as much as a personal recommendation, which leads to a very important conclusion: ...