The influencer marketing size is expected to reach over$174 billionby 2031—a 33% compound annual growth rate (CAGR). Danny Desatnik, the head of partnerships atCreator Camp, also believes that influencer marketing platforms will continue to flourish, as working with creators becomes an alternate ...
The COVID-19 pandemic fueled significant growth in influencer marketing. Almost one in three Gen Z and baby boomers said content creators provided a sense of community during the pandemic. With the need to appeal to Gen Z consumers and create a virtual experience, influencer marketing increased ...
Influencer marketing is becoming more vital to the marketing landscape. Consequently, the potential for business growth is getting larger and larger. The case studies and statistics we’ve looked at paint a very vivid picture: Influencer marketing is extremely effective, and it’s here to stay. ...
The Top 7 Influencer Marketing Trends For 2022 1. Market growth Once considered the ‘Wild West’ of digital marketing, influencer marketing is now a proven and adaptable sales-boosting strategy. It’s a cost-effective marketing channel for brands big and small, so it’s no surprise that the...
1. The influencer marketing industry is expected to reach $21.2 billion worldwide in 2023 The influencer marketing industry was worth just $1.7 billion back in 2016. It hit $16.4 billion in 2022 and is expected to increase by another $5 billion this year. This exponential growth demonstrates ...
From a mere $1.7 billion at the time of this site's beginning in 2016, influencer marketing grew to have an estimated market size of $16.4 billion in 2022. It was then predicted to jump a further 29% to an estimated $21.1 billion in 2023. Despite these already impressive growth figures...
In this guide, we will present to you a list of top influencer marketing companies and platforms to reach brand awareness on a more advanced level. - Advertisement - Discover the Magic: Unleash Growth with Influencers We uncover your app’s potential, converting downloads into devoted, engaged...
Investment has been on the rise. According to InfluencerMarketingHub report, in 2024 Influencer marketing investment is expected to reach $24 billion, $8 billion up from the investment made back in 2022, which shows increasing level of trust into this channel by businesses of all sizes around ...
Influencer marketing is stronger than ever, showing no signs of slowing down. Our benchmark report highlights that the industry grew from $4.6 billion in 2016 to over $16 billion in 2022, with projections reaching $21.1 billion in 2023. This growth is driven by increasing budgets, with 66.8%...
As of 2022, the influencer marketing industry in India was valued at over 12 billion Indian rupees.