doi:10.1177/0092070304321009DouglasReidJournal of the Academy of Marketing ScienceReid, D. (2004). Marketing-Related Motives in Mergers & Acquisitions: The Perspective of the U.S. Food Industry. Academy of Marketing Science. Journal, 32(1), pp. 98-99....
2011; Grimpe & Fier,2010; Link et al.,2007). While previous research has often focused on more easily measurable interactions such as patenting, licensing, and academic entrepreneurship, collaboration has remained in the background, with some exceptions (e...
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KR Ranjan,S Read - 《Journal of the Academy of Marketing Science》 被引量: 130发表: 2016年 The Sociology of leisure This article uses feminist methodologies of critical and personal reflections to consider the contributions that feminist sociology and sociology of education have made to developments...
Destination marketing: The marketing of Israel in Australia and the south-west Pacific This paper outlines the marketing activities of the Australian-based Israel Tourism Office since 1994. This small national tourism office is a jointly fund... Beirman,D. - 《Journal of Vacation Marketing》 被引...
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Overview flowchart for the systematic mapping study following PRISMA process-related steps (adapted from the Preferred Reporting Items for Systematic Reviews (PRISMA) (Page et al.,2021)) Full size image The keywords resulted in 1371 potential studies to evaluate from the six selected databases. The...
SARS-CoV-2 antigen test kit of Livzon Diagnostics approved for marketing, enabling quick self-testing in 15 minutes Time Posted:2022-06-20 18:41:11 In the evening of April 13, Joincare Pharmaceutical Group Industry Co., Ltd. announced that the Livzon Test for SARS-CoV-2 Antigen (Latex ...
User-generated content (UGC): The traditional strategy of pushing massive marketing messaged to all no longer drives clicks. The key to tourism business success lies in the development of user-friendly technology that urges users to post reviews and ratings on social media, building in this way ...
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