The company uses humor in its marketing strategy. In particular, it creates and shares images referencing popular culture, as this recent example spoofing an Oscar-nominated film shows. They are simple, creative, and entertaining, proving that a minimalist approach can do the trick. It must be ...
We‘ve rounded up the best social media campaign examples from X, Instagram, TikTok, LinkedIn, and more.
While Spring Festival Gala collaborations often serve as a marketing tool to boost a platform’s “national recognition,” Bilibili’s approach went beyond that. The platform had already gained substantial mainstream appeal, particularly after its 2019 New Year’s Eve concert, which boosted both stoc...
This approach naturally builds on the New Era of Influencer Marketing trend. Rather than relying on distant internet personalities, you’re engaging in open, direct discussions with the people who matter most—your customers. “There’s no one-size-fits-all approach to small business marketing. ...
1. Marketing ROI Marketing ROI (Return on Investment) measures the revenue generated from marketing efforts compared to their cost. It helps you understand how effective your marketing spend is. Use data from your marketing campaigns (revenue, costs) to calculate the ROI for each campaign or the...
Plus, with its affordable pricing, every marketing team, whether big or small, can benefit. And if you’re thinking about accelerating your campaigns,ClickUp AIhas you covered. With its expert-craftedAI marketing tools, generating campaign ideas, content briefs, blogs, and even case studies becom...
2. You have poor digital maturity since digital marketing doesn't have enough people/budget given its importance We often see that businesses of all sizes have insufficient resources devoted to both planning and executing digital marketing. There is likely to be a lack of specific...
This northeast China county, which traditionally relied on agriculture, has in recent years managed to diversify its economy -- focusing on cultural tourism and leveraging its abundant ice and snow to fuel new opportunities.In addition to the amusement park, another successful project worth mentioning...
Now, let’s take a deeper look into how brands can create successful influencer marketing campaigns using Ainfluencer. This influencer marketplace incorporates all the following features into its website to let brands make the most of their influencer campaigns. ...
Your result will be the next most likely thing users may choose to view to find what they want. And marketers agree that organic search delivers the highest return on investment (ROI) of any marketing channel. Even as some channels perform better than others, there will always be ...