See, it’s not just abouthow toimprove your Google search ranking. It’s achieving a better position without getting penalized by search engines. I’ve talked to many business owners and managers who all struggle to unlock this secret. While there’s no magic bullet, there are steps you ca...
Ensuring your site is easily accessible, usable, and visually appealing on mobile devices is essential because Google uses mobile-first indexing. Which means it prioritizes the mobile version of a site for indexing and ranking purposes. In other words, your site’s mobile UX should be as good ...
Google prioritizes content that resonates the most with its users. So, analyzing the top-ranking pages can help you: Better understand your audience Increase your chances of ranking Create content outlines faster You don’t need any special tools to do it.Simply Google your target keyword and ...
Getting ahead of the competition is a major goal for anyone who wants to improve Google rankings. After all, it wouldn’t really be an ideal improvement in your rankings if you’re still ranking below your competitors. That’s why it’s crucial to keep a close eye on the competition and...
Search Volume: understand the search demand for a keyword and utilise this alongside Google Trends for insights on seasonality. Keyword Difficulty: a balance between the business value of the keyword and its ranking difficulty. Invest in where you will receive the best return and be patient for ...
A differentkeyword rankingaspect inGoogle’s algorithmis the number of organic links to your website. This works because Google ranks the stability and importance of your website partially as a result of how many times it has been suggested by others. Therefore, it is important to observe how...
Which is why ranking on thefirst page of Googleisn’t always enough. Your first step is to find pages that have the most potential to crack the top three. If you track yourGoogle rankingswith Semrush’sPosition Trackingtool, filter forkeywordsin positions 4-10. ...
Your host also affects the amount of downtime your site experiences and the location of your server — both of which are thought to influence Google ranking. Google has even confirmed that it usesHTTPS as a ranking signal. That means it’s ideal if your web host of choice makes it easy ...
Your host also affects the amount of downtime your site experiences and the location of your server — both of which are thought to influence Google ranking. Google has even confirmed that it usesHTTPS as a ranking signal. That means it’s ideal if your web host of choice makes it easy ...
You start with technical SEO, then you move on to on-page SEO, and finally ongoing SEO – it’s never-ending because the Google ranking factors are always changing. SEO is not easy. There are no shortcuts and you want someone who knows what they are doing. ...