In this video, you’ll learn how to authenticate your custom domain with Mailchimp to improve email deliverability and avoid spam folders. We’ll guide you through the process step-by-step, and show you how to create and update your DNS records.
Want to know more about deliverability best practices? Check out our ebook – Landing in the inbox: Email marketing deliverability basics Download Guide How does DKIM work? This part can get a little tricky, so if you just want to get this over with and learn how to set up DKIM, you ca...
If you're sending email to China, it will be subjected to stricter email filtering than any other country in the world. This could result in email delays, delivered emails with unclickable links, or flat-out non-deliverability.Making sure your marketing emails to China are delivered is ...
You may decide to add to Mailchimp or the email marketing software you have chosen a professional tool like Return Path, useful for monitoring deliverability, and then contact an expert to analyze the data collected You could choose a complete service, which guarantees a deliverability tha...
Find thebest email marketing companieson The Manifest. What is Email Deliverability? Email deliverability refers to the number of emails that are not only delivered but land in the main inbox of your recipient where they notice your email and not in the spam folder where it simply gets ignored...
Let me state that another way so you don’t miss it. If your emails aren’t getting delivered, then email marketing is a massive waste of time and money.
Track improvements: Analyzing your metrics over time shows the impact of your deliverability efforts. Optimize your strategy: Use data-driven insights to refine your email marketing approach. Important email metrics to monitor: Bounce rate: High bounce rates can harm your sender reputation. Keep an ...
To make email marketing work as a channel, you need to perform in three main areas: Deliverability, engagement, and value. That’s why we hosted aLitmus Talks webinarcalled “Embrace the Email Performance Trifecta and See Major Results.” Together, we honed in on the elements that have the...
Some tips that you can consider if you want the best deliverability are: Validate your email list - This is done to check if the email addresses on your list are still active and valid. Sending campaigns to invalid email addresses will lead to hard bounces, which will negatively affect your...
There are many reasons why email deliverability is so important. As mentioned above, email campaigns delivered to a subscriber's spam folder are more likely to be overlooked or even deleted, and marketing emails are useless if you can't get the recipients to read them. As a result, the ...