'People' is the result of the changing marketing strategies to cater to the service products. This study tries to compare the perceptions of both the buyers and the sellers of life insurance products regarding this valuable element of 7P's and its impact on the customers' policy buying decision...
However, the degree to which this teacher was able to use SFL and genre based pedagogy in classroom practice was influenced by the mandated curriculum framework and assessment practices in the context of where she taught when she returned to Taiwan. The implications of this study relate to re-...
a1.1 discuss concepts of marketing for a relevant services industry 1.1谈论行销的概念为相关的服务行业[translate] aonly because despair. 只有因为绝望。[translate] aIt estimate will need 10 - 15 days for the delivery . Estima necesitará 10 - 15 días para la entrega.[translate] ...
The Role of the Marketing Mix There's an old axiom that defines marketing as the process of "getting the right product in front of the right people at the right time and for the right price." The marketing mix refers to the collection of tools and strategies a business will use to do...
我们[translate] aDescribe the elements of marketing mix—7 Ps and, analyze their relations to each other and their importance to W hotel and its segment. 描述行销的元素混合7 Ps,并且,互相分析他们的联系和他们的重要性对W旅馆和它的段。[translate]...
The marketing mix is the combination of tactics and approaches you use to get potential customers interested in buying your product or service. A common framework for this is known as theseven Ps of marketing: Product, price, promotion, place, people, packaging, and process: ...
1. Apple’s marketing strategy involves design, simplicity, elegance and function. It focusses more on their product’s external features and technology as their products are always sleek, beautiful, and offer multiple functionalities. When people think of Apple, they think of a company whose ...
The bank marketing in the Slovak Republic passed by certain stages of development. In the past, banks did not put the emphasis on the marketing. Banks acted as austere, conservative companies with the impersonal attitude of employees. But the continually growing competition in this area caused tha...
Service Marketing Mix SERVICESMARKETINGMIXI am study of the 7 p’s of KOTAK MAHINDRA BANK in related tomarketingresearch. I also study in details 3 p’s ofservicemarketinglike people‚ process‚ & physical evidence etc. 1) People 2) Process 3) Physical evidence 4) Product 5) Price 6)...
As pointed earlier, price as an indicator has a special role in the decision-making process in developing countries because, consumer response to price changes will be more quick and tangible as people have higher marginal value of money at their disposal. For instance, if it is a decision re...