Contemporary research in strategic management, with an emphasis on conceptual tools and skills created by scholars and practitioners in the field are evident throughout this 11-chapter book. Pearce and Robinson's Strategic Management, retains its high level of academic credibility and its market-leadin...
The strategy implementation process in strategic management is your highway to business strategy success. To be more precise, you should picture your strategy implementation process not as a single street. The strategy implementation process is a network of roads, all linked together. And your roads...
Now completely revised and updated this book is particularly suitable for the student or manager who needs to relate strategic thinking to current practice. in depth. proven - and often original - applications of these theories. strategic management theory in practice and a chapter discusses the ...
1.Especially, the strategy implement is the most complicated issue in strategy management.我国企业的战略管理与西方发达国家的企业相比有很大的差距,尤其是在战略实施这一方面更是难以很好的把握。 5)Implementation of the strategy战略实施 6)strategic implement战略实施 1.The study objective of this thesis is...
Strategic Management: Formulation, Implementation, and Control in a Dynamic Environment - ALKHAFAJIAlkhafaji, A. (2003). Strategic management. Formulation, implementation, and control in a dynamic environment. New York: The Haworth Press, Inc....
"Strategic brand management" is the opinion of marketing scholar Kevin Keller. Professor Keller's masterpiece "strategic brand management" is known as the "brand Bible". In his view, with the intensification of competition and the imitation of each other
in the implementation process of cost management of the enterprises,such as,partly misunderstanding the deep meaning of the strategic cost management,the insufficient analysis of value chain and SWOT,short of effective information,as well as the lagging behind of the method of strategic cost ...
In the article modern approaches to the definition of the place of corporate social responsibility in the system of strategic management of an enterprise are analyzed. The conclusion about the priority role of the integrated approach to formation of business strategy as a tool of realization of the...
Strategic planning can be used to involve people in strategy development. Strategic planning is an effective way to communicate the aim of management to members of the organization. Strategic planning can be used as a means of control by regularly reviewing performance and progress against agreed ...
The article introduces a project management approach, which focuses on adopting a strategic view in the project implementation process. Such strategic view... KA Artto,JM Lehtonen,J Saranen - 《International Journal of Project Management》 被引量: 63发表: 2001年 Effects of offshore outsourcing of...