Regardless of which social media platform you’re using, it’s essential to write the important stuff first. That is partly to grab short attention spans but also to avoid your important text disappearing below the Read More cut off. The maximum character count for an Instagram caption is 2,...
We all know that social media can be a very visual space, especially when it comes to platforms like Instagram and TikTok. However, with Twitter still in the picture, and Meta’s Threads on the rise, could we be overlooking the power of the social media caption?
Compelling captions can create more engagement, which is critical when it comes to Instagram’s algorithm. Strong copy in your caption shapes your brand’s story and personality, which in turn helps your followers realize they need what you’re selling. In short: Instagram captions can help elev...
Ok, this is a big one. Things live on the internet forever, don’t fire off just anything into the social media-verse. Find yourself a decent scheduler for your posts and write a few at a time. Make sure you take the time to optimise each one for your audience and the platform. As...
Summing up what makes a really good caption: Put simply, a good caption is one that provides context, adds personality, and inspires your followers to take action in the shortest time possible. How to say hello to us We would all love to say hello to you on social media – especially ...
Learn how to write Instagram captions that engage your followers and grow your business. Take Later’s free caption writing workshop today.
Automatically write social media posts with AI and Zapier Learn how If you're stuck in this cycle, you can use AI to break it and move things forward. It'll help you put pen to paper—or finger to keyboard, if you will—shaping ideas from a rough first draft to an engaging update ...
Instagram captions can beas long as 2,200 characters. However, most people don’t write that much because that’s a lot of words that may not be read by your audience. Most social media experts believe that a meaningful caption can be between 138-150 characters. It’s long enough to inc...
1. Write several drafts first. Ever thought of the perfect joke after it was alittletoo late to tell it? We've all had a similar feeling when we come up with the perfect Instagram caption once we've already published the post.
Prompts for Social Media Captions: “Brainstorm [number] [adjective] captions for selling [product/service].” “Describe how our [product/service] solves [problem].” “Write a humorous caption promoting [product/service].” Prompts for Content Ideas: ...