albeit through experimental means. “It’s always been our ambition to take Hyperpop to the mainstream,” says umru, one of Hyperpop’s du jour producers, who’s worked with Charli XCX, Dorian Electra, Slayyyter, among
The producer’s sessions were famous for their nonconformity. BC Kingdom’s Chris recalls that it didn’t matter if she was in a proper session or at a house party (as the duo was when it first recorded “Live in Your Truth”); if SOPHIE felt the urge to create a song, she would...
It proved I can make it through hard circumstances — with no money. You truly can. You do not need a label to do a lot of what an artist's career requires. You don't need a label to put on your own show, or make a music video, or even write a song, or find creative people...