How do you write a catchy headline? If you’ve ever wondered if your headline is lacking some oomph, it might be because of an incredibly simple omission. It’s the lack of contrast in your headline. Contrast works in real life with colours, textures or flavours. Not surprisingly, it wor...
Knowing how to write a catchy headline is critical in newswriting, so choose carefully. This is where diction in writing is key. See how “School slashes lunch menu, sparking student outrage” is clearer and more engaging than “School reduces lunch options”? When writing a headline, be con...
Once you have a keyword in mind, you'll want to be sure to place it as closely as possible to the beginning of your headline to catch your reader's attention. (Again, you should keep your headline under 70 characters so it doesn't get cut off in search engine results.) Another impor...
How many times have you used this time-tested formula to write a catchy headline? Using the phrase “little known ways” is like promising to let the reader in on a secret. Consequently, it’ll be hard for them to resist clicking. ...
How many times have you used this time-tested formula to write a catchy headline? Using the phrase “little known ways” is like promising to let the reader in on a secret. Consequently, it’ll be hard for them to resist clicking. ...
There are technical components that make some more successful than others, but a great headline is creative, concise, and clever. The best headlines are easy to digest, draw readers to your site, and hint at something revelatory. In this article, you’ll learn how to write effective homepage...
Writing the perfect headline can be tough. Luckily, there are several ways you can make the task easier. Follow these tips to write better headlines that lead to more customer conversions: 1. Use active voice instead of passive Sometimes, it’s not what you say but how you say it. To ...
Scroll-stopping headlines are the first point of contact between your content and the reader. No matter how valuable your content is, without acatchy headline, chances are it will be overlooked. Learning how to write headlines that entice is your first step in attracting an audience. ...
“Assume your audience isn’t interested. Write a headline that spotlights the most compelling, most irresistible part of your content.” Barry Feldman, Feldman CreativeOpens a new window “The pulling power of a magnetic headline traces to its promise. Simply stated, it’s a benefit.”Jeff...
3. Use this headline formula. Want to boost click through rates, engagement and sales? Here’s a simple formula to try for writing a great headline: Write about your greatest benefit for your reader’s greatest need. For communicators, that might be: ...