TikTok has its own ads manager, handily called…TikTok Ad Manager.It’s similar toFacebook’s advertising system,but offers fewer targeting options. However, most brands are willing to take that hit, as the reach is immense. What kind of ads does TikTok offer? If you use TikTok ads as p...
TikTok ads are sponsored short-form mobile videos posted to the TikTok ads platform to reach a larger audience. You can use these ads to increase your brand’s exposure, increase website traffic and generate new leads. Strictly dedicated to short-form videos, TikTok does not allow you to pos...
If you’ve downloaded TikTok and don’t know where to begin, you’re in the right place. Ahead, dig into the basics of setting up a TikTok account, learn to create videos with viral potential, engage with the TikTok community, andbuild your brandon the platform. What is TikTok? TikTokis...
If you want to know how to get more followers on TikTok, how to get more views, or how to go viral, here's 10 top tips on how to use TikTok to grow your brand.
How TikTok Ads Work TikTok offers various ad formats to suit different campaign objectives and marketing goals. Each ad type has its own unique strengths to help you reach different goals. Knowing about these options is important when planning your ads on the platform. Here's a quick look at...
Step 1: Set up your TikTok ads account Step 1a: Create a TikTok Business Manager account First, head over toads.tiktok.comto set up your TikTok For Business account. Enter your account information and contact details. On the next page, you should fill in: ...
We show you the Spark Ads option, an ad display format that allows brands to amplify native, organic and popular content.
Psst: If you need help getting started — from setting up TikTok Ads Manager to launching your first campaign — check outthis guide. Update Your Campaign Goals The first step to any TikTok campaign is choosing your campaign objective. The platform offers five options: ...
TikTok allows you to upload videos and images for your ads. This is great if you have pre-existing creative assets. Alternatively, you can use TikTok Ads Manager’s creative tools to build your ad. Remember, each ad group has a limit of 20 ads. You’ll need to create additional ad gro...
This is a perfect example of how you can use TikTok to quickly gain information about a niche topic. I could have searched “best breakfast burrito Santa Monica” on Google, but I’d probably have been met with several sponsored ads and conflicting profe...