Tatum Rhetoric is persuasive language. We use it rally, to simplify the complex, to inspire and influence. It’s important, I think, to identify what strategies might be influencing us more than we think. By understanding the power of language...
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he spoke like a "regular Joe," or someone from the working class. Listen to his speaking style at a campaign rally in the southern state of Alabama in 2006.
Note:You don’t need to open like this in every post. There are certainly other approaches, like telling a powerful story. But if you’re working on mastering your craft and getting the most impact for time invested, an empathetic opening is an approach you’ll want to use frequently. In...
Meanwhile, the National Rally and its allies may use this verdict to shape a political image of being "persecuted" in order to gain more voter support. In the coming weeks or even years, this case is bound to be an important variable in the political landscape of France. ...
Have you ever felt… The Unfinished Sentence Technique involves deliberately leaving a sentence… unfinished! Here’s how to use it: Begin sharing something intriguing but stop just before completing the thought. For example, “Yesterday, I saw the most amazing thing while walking through the park...
If there is a tough job, he’ll rally the team and get the job done. Jason not only gets the chance to fix disasters, he fixes the problems behind the disasters. No one has ever done that before. He is having a huge impact. He seems to whistle a magic tune that improves attitudes...
Chunking involves taking multiple small pieces of informationand putting them together to create a larger piece (“chunk”) of information.Breaking up a sentence into chunks makes it easier to memorize (in the short term) and to comprehend (in the long term). ...
Or the use of a hyphen to connect a prefix to a proper noun, as in “the anti-Washington rally.” Or the use of a hyphen to indicate the use of a prefex when without it the prefix may create an unintended word, as in “recover” vs. “re-cover.” ...
8. Rally House Type of press release: New Location Opening Image source This release is short and simple, and it announces the opening of a new location. What I like: The release includes a quote from Rally House's VP of Marketing Strategy. Quotes can lend legitimacy to your press ...