Heatmaps are visual representations that use color-coded overlays to indicate user activity on a webpage. They map where users click, how far they scroll, and where they moved their mouse or finger. The “hotter” areas marked in red or orange show high engagement, while “colder” areas ...
Here’s how you can use them to improve your site: Optimize layouts Since you can’t watch over users’ shoulders as they scroll your web page, you can use a heat map to understand what parts of your website’s layout they find engaging. You can then shuffle elements to create a ...
Here’s how you can use them to improve your site: Optimize layouts Since you can’t watch over users’ shoulders as they scroll your web page, you can use a heat map to understand what parts of your website’s layout they find engaging. You can then shuffle elements to create a ...
Learn how to use heatmaps to collect data on how people interact with your website so you can improve UX.
Website heatmaps are one of the quickest ways to visualize large and vital datasets. Find out what heatmaps are, how they’re created, and how you can use them to win.
So, how to set up the heatmaps on your site? Let’s use Hotjar because it does a good job overall. It is intuitive, modern, and quick to implement in WordPress. In this case, let’s takeHotjar Connecticatorplugin as an example. After installing and activating it, you need to create...
If you’re a UX designer, developer, or marketer working to enhance the user experience, heatmaps can help you collect data on how people interact with your website, so you can use those insights to improve UX and the metrics that matter to your business. Set up a heatmap today With ...
The 3 main types of heatmaps and how to use each one (with real-life examples) The termheatmapcan actually refer todifferent types ofheatmapsfor analyzing user behavior. In fact, most heat mapping tools offer click maps (left in the screenshot below), move maps (middle), and scroll ...
1. Rage tap mobile heatmaps Imagine this: You use an app and try to tap on an element, but nothing happens. You try to tap on it a few times, you get frustrated and leave the app. UXCam calls this tapping behavior a “Rage Tap.” A rage tap represents rapid-fire taps in frust...
Mobile app heatmaps can tell you what users pay attention to and what they ignore. Here’s how to get started.