Do you have downloadable assets like eBooks, PDFs, and whitepapers on your website? If so, you should set up download tracking in Google Analytics to better understand your audience and track conversions. When
Tracking file downloads with GA4 (built-in feature) Google Analytics 4 has a suite of automatic event-tracking features calledEnhanced Measurement. We had only page views in the previous version of GA (Universal Analytics). If you wanted to track some events, you had to customize your setup....
However, it’s still best practice to track file downloads. This lets you discover which of your free downloads are the most popular and where to invest your resources when creating new content. Now, Google Analytics doesn’t automatically support file download tracking. The good news is that...
Here’s how to add a new event in GA4: go to Admin, select your Property, then navigate to ‘Events’, click ‘Create event’, then ‘Create’. Give your new event a descriptive name (it must start with a letter, and you can only use letters, numbers, and underscores), for example...
If you’re creating UTM codes to use in other locations, try Google’sCampaign URL Builder. Let’s look at how to use it to generate the below URL: First, go to the Campaign URL Builder tool. Make sure the toggle is set to “GA4.” ...
So, are you ready to learn how to use Google Analytics to track outbound links? How to Set Up GA4 Outbound Link Tracking Google Analytics 4 (GA4) makes manually tracking outbound links a little less time-consuming than it was in the previous version (Universal Analytics), but it’s still...
Plus, there are 700+ templates and a drag and drop builder to create eye-catching campaigns in minutes. That meansthere’s no coding requiredwhatsoever! OptinMonster also comes with built-in analytics and seamlessly integrates with Google Analytics. You can easily track how well your campaigns are...
Once you have a clear goal in mind, think through your GA4 tool options. Use what you read above to decide what’s best. If you’re still not sure where to begin, walk through the steps below: Start with checking for a pre-built report that meets your needs.If you don’t find one...
While it is possible to follow different tutorials and learn how to use Google Tag Manager effectively,I will show you a much easier way to track link clicks in GA4and WordPress:MonsterInsights. MonsterInsights makes the entire process of using Google Analytics in WordPress super simple so that ...
Learn how to set up GA4 in five steps. And three different methods for installing it on your website.